There is no denying that automated email marketing tools are a huge part of the digital marketing world. They help you save time and they create a professional and organized strategy that is going to be essential for a successful result.
The following content is going to allow you to make an informed decision that will make the process of choosing one of these software solutions easier.
What is the purpose of these platforms?
The purpose behind ClickFunnels is to give marketers an easier way to build their marketing strategies with website landing pages and funnels in order to convert visitors into paying customers.
This is a very straightforward and simple process that does not require any technical knowledge and that makes it extremely reliable. They have a vast library of templates and also tutorials to make this as easy as possible.
GetResponse is an email marketing platform that is also ideal for the process of building landing pages, basic funnels and even creating webinars as well as many other marketing automation tools.
It’s important to note that they both offer very similar features, but there are also some relevant differences that you may want to take into account. The one common denominator with both of them is that they are very reliable and they have no serious bugs or issues to worry about when you use them for your online marketing needs.
Features comparison for Clickfunnels and GetResponse
Both of these platforms come packed with many features, but we are going to list the ones that we find to be most relevant and useful. Do take note that there are many other features that you can use, but we find that these ones are definitely the most important.
ClickFunnels features:
- A vast library of templates
- Custom order pages
- Shopping cart
- Pages for upsell and downsell
- A/B split testing
- Shopping cart
- Easy to integrate into popular external tools
- Affiliate program
- Free trial available
GetResponse features:
- Great autoresponder
- Robust analytics
- Webinar set ups
- Large database of templates
- Forms
- Survey options
- Free 30 day trial available
Do you need any experience with digital design and coding?
One of the greatest things about the use of ClickFunnels is that it gives you the opportunity to create all kinds of great designs without being tech savvy at all. This level of practical solutions is one of the main reasons why this particular platform is still seen as one of the best and most reliable available.
Getresponse is also very user friendly, but it does have some features that can be a little confusing at first but they do provide excellent support if you do get stuck. However, those features are not part of their essential tools, and although doing certain more advanced tasks can be a bit more complex, as with any software program it’s just part of a learning curve. Top notch support is always available.
Can they both be used for small and large business needs?
One of the main concerns that people have is that they may be overpaying for something that offers too many features that they don’t need. The truth is that both of these software solutions are extremely good and they allow people to get outstanding results from their efforts.
None of their features are too robust or complex to be considered only useful for large scale business ventures. At the same time, everything they offer can be used for a large business. With their prices being extremely accessible, they are definitely an excellent choice for anyone regardless of how the size of their business.
What is the cost of these platforms?
Both of these platforms come with a good number of plans that you can choose from. The packages they offer have been created by keeping different business sizes in mind.
For example, Click Funnels offers a very affordable package at $97 monthly. This includes up to 100 pages to build and 20 funnels with 3 custom domains. Then you have their Platinum package at $297 monthly. This allows you to build unlimited pages and funnels and up to 9 custom domains.
GetResponse is a little more accessible with packages starting at $15 per month, but the features are more limited, so most people prefer their plus package at $49 and their Professional package at $99.Their most expensive package is the Max version with custom pricing depending on your needs, this package is probably more suitable for bigger organizations.
With so many packages to choose from on both platforms, there is definitely plenty of room for all budgets. Getresponse is the most affordable option of the two, but ClickFunnels does offer a larger number of detailed solutions for digital marketers. With that said, many of those solutions are not implemented on small-scale marketing campaigns but they are important in some situations.
Do these platforms work on mobiles?
It’s important to take note that ClickFunnels can present problems trying to set it up to display correctly on mobile platforms. However, there is a way to optimize and edit it to work correctly and it’s pretty straightforward to do. This is not an issue with GetReponse is, so this is going to be a very important factor to consider, perhaps for those just starting out or who feel less confident with technology. Not really a big issue, but just thought it was important to mention this difference.
ClickFunnels best features:
- Very powerful and reliable platform
- Huge library of templates
- Large supportive community
- Free trial
GetResponse best features:
- Very affordable packages
- Great professional templates
- Mobile version is available
- Free trial
How is their customer service?
Both of these platforms have a very reliable team of customer service representatives, so you never have to wait more than one business day in most cases to get a reply. This is very important for people who may have any issues with any aspect of their purchase and implementation of the services.
Final thoughts
The conclusion for these two platforms is that they are both extremely reliable and useful. You are not going to find either one to be less attractive than the other. Just remember that they both offer different things in terms of pricing and some slight difference in the features.
I would probably recommend Get Response if you are relatively new to online marketing or Clickfunnels if you are more advanced.
They both offer free trials and this is also a good way for you to familiarize yourself with their interface and see which one seems to be a better fit for your needs.